First Global Veterinary Dentistry Guidelines Unveiled by WSAVA

24 September 2017

Members of the WSAVA Global Veterinary Guidelines during the launch

 

First Global Veterinary Dentistry Guidelines Unveiled by WSAVA

Veterinarians urged to improve dental skills and to reject anesthesia-free dentistry

The first set of Global Guidelines for veterinary dentistry has been launched by the World Small Animal Veterinary Association (WSAVA) to support veterinarians around the world in improving recognition of dental disease and in providing a higher standard of dental care to patients.

Posted in News


WSAVA Expresses Opposition to Dog and Cat Meat Trade in New Position Statement

 

The World Small Animal Veterinary Association (WSAVA) has strongly expressed its opposition to the dog and cat meat trade in a new position statement.

Prepared by members of its Animal Wellness and Welfare Committee (AWWC),

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5 ways PR can help your bottom line

 

If you’re not sure about the difference PR could make to your business, check out these key facts:

  • good PR helps to build positive perceptions of your brand and product range among your target audiences –

Posted in Blog


5 ways to become the most talked about vet practice in town

 

If you need to make an important purchase, do you prefer to buy from a business you’ve never heard or a business whose logo you’re familiar with or which you’ve heard recommended? Your reputation and profile matter so try these 5 ways to boost the profile of your vet practice locally:

  1. Get some positive editorial coverage in the local media.

Posted in Blog


How to write the perfect press release for your veterinary product

 

A press release is the best way to inform the veterinary media about your new product or service but journalists receive hundreds every day, many of which they delete unopened. These tips will help your release stand out:

  • Get the headline right.

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How to write the perfect press release for your vet practice

 

How to write the perfect press release for your vet practice

A press release is the best way to let the local media know about news from your practice but journalists receive hundreds every day,

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How to get your story in the vet press

How to get your story in the vet press

Getting your new product or service covered in the veterinary media will raise awareness of your business within the veterinary profession. Follow these golden rules to get your media campaign off to a great start:

Familiarise yourself with the veterinary media: Do you know how many veterinary magazines there are?

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How to get your story in the local paper

 

Getting your vet practice covered regularly in the local media will raise awareness of the services you offer and position you at the heart of your local community. Local media love animal stories so follow these golden rules to get your media campaign off to a great start:

Familiarise yourself with your local media: Do you know on which day your local paper is published?

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What’s the difference between PR and advertising?

 

What’s the difference between PR and advertising?

PR can generate editorial coverage in the media that are important to your target audiences. If an article on your business appears in a publication your target audience reads regularly:

  • it offers ‘third party endorsement’- basically,

Posted in Blog


Blue Dog Programme to Receive WSAVA’s 2017 Global One Health Award

The Blue Dog Programme, an educational initiative to help children to interact safely with dogs, has been awarded the World Small Animal Veterinary Association’s (WSAVA’s) 2017 Global One Health Award. The award will be accepted by Professor Tiny de Keuster,

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